Your Beautiful Business - An Introduction to Online Marketing COURSE CANCELLED (OL15L04B)

An introductory course for anyone who has recently set up or is thinking of setting up a small business. Develop the skills to help drive your business forward with online marketing platforms including websites and social media.

When? Thursday, 1:00pm - 2:30pm from 5th November 2020 until 26th November 2020 for 4 weeks.
Where? This is an online course.
How much does it cost? The full fee is £42.00. The concessionary fee is £34.00. Reduced fees are available to students in receipt of certain means-tested benefits. For more information on applicable benefits and eligibility please see the Financial Support page on our website or contact the ACRES team.

How to enrol?

You can enrol by phoning ACRES' House on 01825 761820 on Tuesday, Wednesday or Thursday between 10 am and 3 pm. Alternatively, to register your interest in a course please email adultlearning@acres.org.uk with the course title and your contact details and a member of the team will call you back to enrol you on your chosen course.

Course overview

An introductory course for anyone who has recently set up or is thinking of setting up a small business. Develop the skills to help drive your business forward with online marketing platforms including websites and social media.

What you already need to know

This is an introduction to online marketing.

This course is open to all those that have a business idea or for people in the first year of setting up their own business and are still wanting to learn the basics of online marketing. Having a website or social media are beneficial but not essential.

This course is for

We would also request that you have a Google Account or set one up before the start of the course. This will enable the tutor to share Google documents with you during the course. Temporary ACRES Google Accounts will be available for the duration of the course but these will be deleted at the end of the course so a personal Google Account would be beneficial.

What you will learn

How to

By the end of the course, you will have a greater understanding of the online marketing methods required to drive your business forward effectively and your message across clearly.

On completion, you may wish to develop deeper into one or more of the specialist topics covered in this course by enrolling on further professional development courses or be seriously considering setting up your business.

How you will learn it

This is an online course taught in real-time by the ACRES tutor, Jasmin Bollen. You will learn directly from Jasmin as well as through presentations, videos, online resources and group discussion. Working towards your individual goals, Jasmin will support you in developing the skills and knowledge you most need to succeed.

What do I need to bring to the first session?

ACRES' online courses will be taught in real time using the video platform Google Meet, supported by other online resources. To ensure you get the most out of the course and can fully participate in the sessions you will interact with your tutor and other students through speaking, listening and the chat function, as well as being able to see each other via the video links, though you can turn off your camera and microphone at any time.

You will therefore need to have access to either a laptop, computer or portable device (eg tablet or phone) (this ideally needs to be less than 5 years old), with a camera / webcam and microphone, as well as a good broadband / Wi-Fi connection.

Though it is not essential, you may choose to create a separate email account for your online learning (preferably Gmail which is most compatible with Google Meet). This will give you the added security to allow you to share your email address with your tutor and other students on the course to enhance your learning experience, without disclosing your personal information.

At the start of the course and before each lesson your tutor will send you an invitation with a link to join the class and any further information including resources and equipment you will need for the lesson.


Materials and items you will need to do the course


How much extra study or practice is involved?

Additional work at home is not compulsory but if it is possible to complete the tasks set between classes then it will only help to consolidate knowledge and understanding of the topics covered in class and build up your final business plan.

What do previous students say?

Feedback from Jasmin's Beautiful Business- Start-Up 101 course

The course has been was really helpful and Jasmin made what could have been a heavy subject enjoyable and easy to learn. The whole course from start to finish been great and easy to access.

I really enjoyed the open discussions we were able to have as a group. It was great space to learn in. I felt very comfortable to share ideas or worries that as a group we could discuss and come up with potential solutions.
I found the course to be very inspiring I left every session wanting to set new goals and work out ways to achieve these.

I really enjoyed Jasmin's way of teaching it was refreshing and with such enthusiasm and passion.

What are the next steps within this subject with ACRES?

You will wish to consider other professional skills courses currently being offered by ACRES
Other available professional skills courses

Please check our website or sign up to our mailing list to receive updates on when Jasmin's next Beautiful Business course will be scheduled in early 2021.

What are the future steps beyond ACRES?

Find out about other courses with the National Careers Service for opportunities to extend your skills and knowledge.

How can I get further information about these?

Please visit the ACRES website, see our brochure, or alternatively contact a member of the team on 01825 761820.